Dr Smith is a brand of food supplements created by a group of pharmacies. 4CS was tasked with working on the identity of the DR Smith brand, its voice, artistic direction, and digital strategy. We redefined the brand’s codes to give it a competitive advantage in the French market and preparing the brand for the international challenges. 

For the moment, Dr Smith is only available in European Pharmacies. We plan to get the brand ready for American distribution in 2025.